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| Danielle Hampson |
Danielle Hampson
Founder of The Authors Show
Radio and TV "talk shows", as we have known them for the past few decades, present a wide variety of carefully selected topics to
their audiences, and to captivate the largest number of listeners and/or viewers - their ultimate goal - it is essential that these
programs be dynamic. To help them with that task, show producers introduce guests to be interviewed by the show hosts on the
topic at hand. Often these guests are authors, and although generally given less than 5 minutes of "spotlight" (especially on TV),
these authors welcome the invitation as it offers them a chance to talk about their books. Everybody is happy: the station has a
program, the producer has a topic, the host has a guest, the guest has an audience s/he would most likely otherwise never get
elsewhere. But there is one problem: so many authors, and not enough radio/TV time available!
In 2005 when all the radio/TV stations "pooh-poohed" the Internet, Danielle Hampson had the vision to build a platform where
authors would be given much more than the time generally allocated by conventional media. So, she developed, produced and
hosted her first Internet TV show called "Arizona Authors", where each author was interviewed for up to 15 minutes and broadcast
online for up to a full week, non-stop 24/7.
The word about her new show spread like wild fire and shortly after Arizona Authors' debut, Danielle started to receive requests for
interviews from authors in California, Oregon, Washington and other west coast states, and to accommodate these out of state
authors, she renamed the show "The Authors Show".
Very soon, authors contacted her from Texas, Michigan, Florida, New York, and eventually from all over the United States, Canada,
and also from overseas. Guests were flying to her Phoenix based green screen studio from the UK, Germany, and even from the
Middle East.
Understanding that not all authors may be able to travel to be a guest on her online TV show, at the end of 2008 Ms. Hampson
launched the online radio version of the same show, and asked her friend and "free marketing" guru Don McCauley to host the radio
show for her. Within less than 72 hours of the radio show announcement , Danielle received over 700 interview requests from
authors around the world, and soon authors were booked on the show to discuss their books via telephone interviews with the host.
Unlike the TV show, its radio counterpart offers no logistical challenges, which contributed to its rapid growth. So much so that
Danielle found herself in the position of having too many authors, and not enough "show hours". She then split the show into
several categories/genres, and so were born The Business Authors Show, The Children Authors Show, The Christian Authors Show
and The Wellness Authors Show. To relieve Don of some of the hosting pressure, Danielle jumped back into hosting shows again
and took on the hosting of The Business Authors Show and The Christian Authors Show.
To be continued...
Founder of The Authors Show
Radio and TV "talk shows", as we have known them for the past few decades, present a wide variety of carefully selected topics to
their audiences, and to captivate the largest number of listeners and/or viewers - their ultimate goal - it is essential that these
programs be dynamic. To help them with that task, show producers introduce guests to be interviewed by the show hosts on the
topic at hand. Often these guests are authors, and although generally given less than 5 minutes of "spotlight" (especially on TV),
these authors welcome the invitation as it offers them a chance to talk about their books. Everybody is happy: the station has a
program, the producer has a topic, the host has a guest, the guest has an audience s/he would most likely otherwise never get
elsewhere. But there is one problem: so many authors, and not enough radio/TV time available!
In 2005 when all the radio/TV stations "pooh-poohed" the Internet, Danielle Hampson had the vision to build a platform where
authors would be given much more than the time generally allocated by conventional media. So, she developed, produced and
hosted her first Internet TV show called "Arizona Authors", where each author was interviewed for up to 15 minutes and broadcast
online for up to a full week, non-stop 24/7.
The word about her new show spread like wild fire and shortly after Arizona Authors' debut, Danielle started to receive requests for
interviews from authors in California, Oregon, Washington and other west coast states, and to accommodate these out of state
authors, she renamed the show "The Authors Show".
Very soon, authors contacted her from Texas, Michigan, Florida, New York, and eventually from all over the United States, Canada,
and also from overseas. Guests were flying to her Phoenix based green screen studio from the UK, Germany, and even from the
Middle East.
Understanding that not all authors may be able to travel to be a guest on her online TV show, at the end of 2008 Ms. Hampson
launched the online radio version of the same show, and asked her friend and "free marketing" guru Don McCauley to host the radio
show for her. Within less than 72 hours of the radio show announcement , Danielle received over 700 interview requests from
authors around the world, and soon authors were booked on the show to discuss their books via telephone interviews with the host.
Unlike the TV show, its radio counterpart offers no logistical challenges, which contributed to its rapid growth. So much so that
Danielle found herself in the position of having too many authors, and not enough "show hours". She then split the show into
several categories/genres, and so were born The Business Authors Show, The Children Authors Show, The Christian Authors Show
and The Wellness Authors Show. To relieve Don of some of the hosting pressure, Danielle jumped back into hosting shows again
and took on the hosting of The Business Authors Show and The Christian Authors Show.
To be continued...
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