CHILD CARE NOW SAFER WITH EMERGENCY ID - CHILD CARE PROVIDERS BETTER PREPARED FOR FUTURE HURRICANES AND OTHER
DISASTERS
ASHLAND, MA – May 11 2007 – The Center to Prevent Lost Children (CPLC), together with its preferred
partners, Wander Wear Inc. and The National Association of Child Care Resource & Referral Agencies
(NACCRRA), announce a recommended emergency child ID solution.
In August 2005, NACCRRA launched a major disaster-planning initiative to prepare child care
programs across the nation for disasters. A critical recommendation in its guidelines is for child
care providers to have emergency identification available for all children in case of any type of
disaster where the children may be separated from the child care provider. During Hurricane
Katrina, over 5000 children were separated from their families - many in child care with no way
for rescue personnel to identify them and reunite them with their families. In fact, it took over six
months to reunite the last family. Every week, nearly two-thirds of children under the age of five,
or 11.6 million children, are routinely cared for by someone other than their working parents - and
the number is growing. NACCRRA works to ensure that families in every local community have
access to high-quality, affordable child care. High-quality child care offers a healthy and safe learning
environment for children. NACCRRA’s national disaster planning initiative addresses safety by providing
local Child Care Resource & Referral agencies with resources to train child care providers on how to
prepare for and recover from disasters.
To further maximize the impact of its disaster planning initiative, NACCRRA partnered with The Center to Prevent Lost Children (CPLC), which
is the leading national authority on lost child prevention. One of CPLC’s preferred product partners, Wander Wear, offers Parent Locator Tags,
which are easy to use and provide a safe way to reunite lost children with their parents or caregivers. The caregiver or parent writes their cell
phone number on the back of the durable and waterproof plastic tag and clips it in a visible place on the child’s clothing. If the child gets lost,
another adult can easily assist without having to disrupt the distressed child. The child’s parent can be called and the two can then be quickly
reunited. Thanks to its partnership with CPLC, NACCRRA has made 3,000 Parent Locator Tags available through its Child Care Aware®
initiative to child care professionals across the nation. CPLC’s National Director & Family Safety Expert, Alyssa Dver commented, “At the
Center to Prevent Lost Children (CPLC), we typically focus on the everyday situations where a parent and child are separated accidentally like
when a child runs off in a store, beach or other public place. However, it is so important that we are also prepared to provide young children
with the tools and knowledge to be found in case of public emergencies – especially when the child is in child care away from their working
parents. ”
Linda Smith, NACCRRA’s Executive Director, added, “Using child identification tags should be a key component of every child care provider’s
emergency plan. Providers—and parents—can rely on Wander Wear’s Parent Locator Tags as a proven way to reunite families as quickly as
possible after any disaster.” Parent Locator Tags can be purchased on the Wander Wear website: www.wander-wear.com. To learn more
about NACCRRA’s disaster planning efforts, visit www.naccrra.org/disaster/.
About The Center to Prevent Lost Children™ (CPLC)
The Center to Prevent Lost Children (CPLC) provides parents, grandparents, teachers and other caregivers with critical information that can
prevent children from getting lost - and that helps find them safely when it happens. Through live and recorded seminars, the CPLC provides
safety tips and product/technology advice. Adult and children’s workshops are delivered in schools and day care centers, parenting clubs,
religious & civic organizations, YMCAs, hospitals, and corporate settings. CPLC family safety consultants also work with employees in venues
such as retail stores, amusement parks, airports, beaches and sporting events where children often get lost. CPLC also works with sponsors
wanting to bring lost child prevention information to their customers or constituencies.
About NACCRRA
NACCRRA, the National Association of Child Care Resource & Referral Agencies, works with more than 800 state and local Child Care
Resource & Referral agencies to ensure that families in every local community have access to high-quality, affordable child care. To achieve
our mission, we lead projects that increase the quality and availability of child care, offer comprehensive training to child care professionals,
undertake ground breaking research, and advocate child care policies that positively impact the lives of children and families.
About Child Care Aware®
Child Care Aware®, an initiative of NACCRRA, is committed to helping parents find the best information on locating quality child care and
child care resources in their community. Child Care Aware® operates a national telephone hotline (1-800-424-2246) and website) - both
available in English and Spanish - that connect families to their local CCR&Rs and provide parenting and early care and education
information.
DISASTERS
ASHLAND, MA – May 11 2007 – The Center to Prevent Lost Children (CPLC), together with its preferred
partners, Wander Wear Inc. and The National Association of Child Care Resource & Referral Agencies
(NACCRRA), announce a recommended emergency child ID solution.
In August 2005, NACCRRA launched a major disaster-planning initiative to prepare child care
programs across the nation for disasters. A critical recommendation in its guidelines is for child
care providers to have emergency identification available for all children in case of any type of
disaster where the children may be separated from the child care provider. During Hurricane
Katrina, over 5000 children were separated from their families - many in child care with no way
for rescue personnel to identify them and reunite them with their families. In fact, it took over six
months to reunite the last family. Every week, nearly two-thirds of children under the age of five,
or 11.6 million children, are routinely cared for by someone other than their working parents - and
the number is growing. NACCRRA works to ensure that families in every local community have
access to high-quality, affordable child care. High-quality child care offers a healthy and safe learning
environment for children. NACCRRA’s national disaster planning initiative addresses safety by providing
local Child Care Resource & Referral agencies with resources to train child care providers on how to
prepare for and recover from disasters.
To further maximize the impact of its disaster planning initiative, NACCRRA partnered with The Center to Prevent Lost Children (CPLC), which
is the leading national authority on lost child prevention. One of CPLC’s preferred product partners, Wander Wear, offers Parent Locator Tags,
which are easy to use and provide a safe way to reunite lost children with their parents or caregivers. The caregiver or parent writes their cell
phone number on the back of the durable and waterproof plastic tag and clips it in a visible place on the child’s clothing. If the child gets lost,
another adult can easily assist without having to disrupt the distressed child. The child’s parent can be called and the two can then be quickly
reunited. Thanks to its partnership with CPLC, NACCRRA has made 3,000 Parent Locator Tags available through its Child Care Aware®
initiative to child care professionals across the nation. CPLC’s National Director & Family Safety Expert, Alyssa Dver commented, “At the
Center to Prevent Lost Children (CPLC), we typically focus on the everyday situations where a parent and child are separated accidentally like
when a child runs off in a store, beach or other public place. However, it is so important that we are also prepared to provide young children
with the tools and knowledge to be found in case of public emergencies – especially when the child is in child care away from their working
parents. ”
Linda Smith, NACCRRA’s Executive Director, added, “Using child identification tags should be a key component of every child care provider’s
emergency plan. Providers—and parents—can rely on Wander Wear’s Parent Locator Tags as a proven way to reunite families as quickly as
possible after any disaster.” Parent Locator Tags can be purchased on the Wander Wear website: www.wander-wear.com. To learn more
about NACCRRA’s disaster planning efforts, visit www.naccrra.org/disaster/.
About The Center to Prevent Lost Children™ (CPLC)
The Center to Prevent Lost Children (CPLC) provides parents, grandparents, teachers and other caregivers with critical information that can
prevent children from getting lost - and that helps find them safely when it happens. Through live and recorded seminars, the CPLC provides
safety tips and product/technology advice. Adult and children’s workshops are delivered in schools and day care centers, parenting clubs,
religious & civic organizations, YMCAs, hospitals, and corporate settings. CPLC family safety consultants also work with employees in venues
such as retail stores, amusement parks, airports, beaches and sporting events where children often get lost. CPLC also works with sponsors
wanting to bring lost child prevention information to their customers or constituencies.
About NACCRRA
NACCRRA, the National Association of Child Care Resource & Referral Agencies, works with more than 800 state and local Child Care
Resource & Referral agencies to ensure that families in every local community have access to high-quality, affordable child care. To achieve
our mission, we lead projects that increase the quality and availability of child care, offer comprehensive training to child care professionals,
undertake ground breaking research, and advocate child care policies that positively impact the lives of children and families.
About Child Care Aware®
Child Care Aware®, an initiative of NACCRRA, is committed to helping parents find the best information on locating quality child care and
child care resources in their community. Child Care Aware® operates a national telephone hotline (1-800-424-2246) and website) - both
available in English and Spanish - that connect families to their local CCR&Rs and provide parenting and early care and education
information.
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They look up to us
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